We craftexceptionalstorefronts
Shopify Plus Partner building high-performance storefronts for brands that refuse to blend in.
Built for brands that demand more.
Selected work
Featured case studies
Brew Tea Co
A fully bespoke Shopify Plus build for one of the UK's best-loved tea brands
Feel Reformed
Rebuilding a high-growth collagen wellness brand from the ground up on Shopify Plus. A pixel-perfect replica with none of the legacy code holding it back.
Miller Harris
Custom Shopify theme development for Miller Harris, London's luxury fragrance house. Gift-with-purchase flows, international delivery logic, mobile UX, and ongoing storefront maintenance.
Services
End-to-end Shopify expertise. From first strategy call to post-launch optimisation.
Strategy
Platform audits, tech stack planning, and migration roadmaps. Every project starts with understanding your ambition and architecting the right approach for growth.
Platform Audits · Tech Stack · Migration Planning
Design
Conversion-focused UI/UX that reflects your brand and drives revenue. From homepage to checkout, every pixel is intentional and every interaction considered.
UX/UI Design · Conversion Optimisation · Brand Systems
Development
Custom Shopify themes, bespoke app development, and seamless third-party integrations. Clean, performant code that scales.
Shopify Themes · Custom Apps · Integrations
Optimisation
Ongoing performance tuning, A/B testing, and iterative improvements to conversion rates. Your store should get measurably better every month.
Performance · CRO · Analytics · A/B Testing
Graftstudio is a Shopify Plus Partner building high-performance eCommerce for DTC and B2B brands. It's run by one senior developer, with specialists brought in when a project needs them. From migrations and custom builds to retained support and optimisation, you work directly with the person writing the code.
Client feedback
“I have worked with developers across overland of platform, one man bands to large agencies. I can say with my hand on my heart, that I will never have to look again for a developer on any project I ever work on. Richard is honest, fast and top of his game. A friend in life and business, feel very grateful to be working with him.”
Ernest Capbert
TOG Knives
Latest
Insights
Why Shopify Plus's Combined Listings Is a Real Game Changer for Apparel and Fashion Brands
Strategy and Optimisation · 26 Feb 2026
Shopify's Universal Commerce Protocol: What It Actually Means for Your Store
Technology · 24 Feb 2026
Agentic Commerce: How AI Shopping Agents Could Reshape eCommerce
Technology · 22 Feb 2026
Work with us
Got a project in mind?
Interested in working together? We'd love to hear from you.